Psychological Pricing Is Your Golden Ticket to Selling More

What Is a Psychological Pricing Strategy? Simply put, it’s a strategic way to price your products or services to influence people when making a buying decision. Companies big and small sometimes have teams dedicated to pricing products—and in some cases, a psychological pricing strategy is built in from the ground floor as part of their brand marketing. … More Psychological Pricing Is Your Golden Ticket to Selling More

Using Google Tag Manager With WordPress

  One of our recent pieces covered how to track outbound links with Google Analytics. In that article, we used Google Tag Manager to set everything up. This is a powerful tool in any marketer’s arsenal, as it enables you to track multiple analytics and marketing statistics from one location. In this article, we’re going to dig deeper into this … More Using Google Tag Manager With WordPress